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client
Krause Studio
Selfishly enough, this is not an actual client, since it's ourselves. The internal effort we're doing is not even close to be comparable to the effort we're giving the customer.
But still we see Krause Studio as a client, since it needs internal maintenance, external exposure, and digital marketing.
Krause Studio is a one man army, multidisciplinary direction + design studio, run by Asger Krause. Their main focus is to help their clients/friends achieve what they would actually be capable of if their visual expression, and visual heritage, was executed properly.
assignment
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True Freelancing Starts Now
Building your own portfolio your difficult when you're about to start from a blank canvas. That's also the only reason I chose to call it an assignment, because I want to treat the portfolio as an assignment, and treat Krause Studio as a client.
The portfolio needs to represent Asger Krause(me) and my studio properly, showcasing the different projects/cases we've worked on, telling the story about me, deepbriefing my client's showcase and still keep a simple touch to the full look of the portfolio.
Krause Studio's webpage should be like entering a gallery, where you want to browse all the different rooms of the artelier. An understated gallery which makes the professions, skills and values stand out way more. Please read more about this playful and smooth gallery showcasing Asger Krause's virtual studio.
Crafting a virtual gallery/studio which gives the visitor/guest a feeling that they're entering a physical gallery/studio, is a unique task, which is not very likely for a freelancer, as an assignment. We wanted for the studio to represent aesthetic and easy to navigate, by making the full page as a menu.
You should always be able to enter the room you would like to browse. To be able to do this, you needs a lean indexing structure, which is agile, easy to understand and easy to refer to. The full index identification structure takes form in the index-search element. The search element is always accessible, no matter where you are in the gallery/studio.
Making each element on page represent something, by starting with the cursor/pointer representing you, in the gallery of all of Krause studio's room. This is the user's experience, created by making the cursor. Then we've build all the corners of the page as the navigation, so that you'll never loose focus.
solution
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Crafting a virtual gallery/studio which gives the visitor/guest a feeling that they're entering a physical gallery/studio, is a unique task, which is not very likely for a freelancer, as an assignment. We wanted for the studio to represent aesthetic and easy to navigate, by making the full page as a menu.
You should always be able to enter the room you would like to browse. To be able to do this, you needs a lean indexing structure, which is agile, easy to understand and easy to refer to. The full index identification structure takes form in the index-search element. The search element is always accessible, no matter where you are in the gallery/studio.
Making each element on page represent something, by starting with the cursor/pointer representing you, in the gallery of all of Krause studio's room. This is the user's experience, created by making the cursor. Then we've build all the corners of the page as the navigation, so that you'll never loose focus.
